Learning Objectives

At the end of the session, the participants are able:

  • Identify who are your customers
  • Use the relevant language to persuade the guest
  • Use relevant techniques to improve the sales
  • Know how to close sales
  • Know how to handle objection



Course Outline

Customer Service – Profit Chain

  • What is Customer Service-Profit Chain
  • Why is Customer Service so important?
  • What is Customer Buys?
  • Total Dining Experience
  • High-Quality Customer Service
  • Moments of Truth

The Professional Sales Person

  • Qualities of an Effective Sales Person
  • Different Types of Sales Person
  • What is Your Professional Roles

Effective Communication With Customers

  • Why Effective Communication is important in Restaurants?
  • Communication Mode
  • Factors affecting Fields of Experience
  • Common Communication Barriers
  • Benefits of Effective Communication
  • The Way We Communicate
  • Guest Focused Behavior
  • Techniques for Effective Communication

Product Knowledge

  • What Customers consider when selecting a menu item
  • Product Information
  • Basic Nutrition
  • Vegetarian and Their Diets
  • Food Allergies
  • Cooking Methods

Enhanced Selling

  • What is the Benefits to us?
  • Types of Enhanced Selling
  • Suggestive Selling Technique

Who Should Attend

The Certificate is designed for Food and Beverage Managers, Chefs, Banquet Managers, Restaurant Managers and Sales Managers.


Registration starts at 8.30 am on the first day. Classes start at 9 am end 5 pm. Morning and lunch break will be served at appropriate times.

Deposit & Payment

In order to secure the said training on a define basis, kindly effect 50% Deposit on the total costs for the training requirements upon confirmation. This deposit is non-refundable. Balance 50% of the total costs is require seven (7) days prior to the training.

Cancellation & Transfer

Please note that should this registration is cancelled fourteen (14) days before the day of the training, a 50% cancellation charge will be imposed. If cancellation is made seven (7) days before the training, full payment of the training will be levied. Please note that amendments can only be made to above arrangement by giving a minimum of three (3) working days’ notice.


Disclaimer – MAHTEC reserves the right to make changes to the venue, date, speaker including cancellation or postponement of the workshop if number of participants less than 10 or warranted by circumstances beyond its control.